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Case Study

Calix Connexions - Brand Animation Production

Calix Connexions is a company that needed a complete 3D character and animation production for their venue events. The project required character creation, animations, and assets optimized for live display on huge screens in venues as well as large-scale prints.

Brand Animation3D MascotVenue Production

The Challenge

Calix Connexions needed a complete 3D character and animation production solution for their venue events. The challenge was creating a character from initial sketches, developing polished 3D animations, and preparing assets optimized for two distinct use cases: live display on huge screens in venues and large-scale prints on glass surfaces. The assets needed to work effectively in both digital and physical formats while maintaining visual quality and brand consistency.

The Solution

We delivered complete brand animation production services, handling the entire pipeline from sketch to final 3D animation. This included character concept development, 3D character modeling and rigging, blocking animation development, polished 3D animation production, and asset preparation for both digital display and large-scale printing. We created production-ready animations optimized for huge screen displays in venues, plus prepared high-resolution assets for large prints on glass surfaces. Social media content was also prepared to extend the campaign reach.

1

Character Concept Development

We started with initial character concept sketches, establishing the visual direction and character design. The concept phase set the foundation for the entire production, ensuring the character would work effectively for both digital animation and large-scale prints.

Hand-drawn character concept sketch showing initial design direction with character proportions and style
2

3D Character Development Stages

We developed the character through multiple 3D modeling stages, similar to blocking in ZBrush. These stages show the progression from initial form blocking to refined character development, establishing the character's proportions, silhouette, and overall structure before final detailing.

3D Character Development Stages 13D Character Development Stages 23D Character Development Stages 33D Character Development Stages 43D Character Development Stages 5
3

3D Character Modeling

We completed the final 3D character model, optimized for both animation and high-resolution printing. The finished character maintains detail and quality across all use cases, ready for rigging, animation, and venue display applications.

Complete polished 3D character model with final textures, details, and ready for animation
4

Blocking Animation Preview

The blocking animation provided a preview of the final animation, establishing timing and motion before final production. This stage ensured the animation would engage audiences effectively when displayed on huge screens in venues.

5

Final 3D Animation Production

We created the polished, production-ready 3D animation optimized for huge screen displays in venues. The final animation combined refined motion, professional lighting, and polished rendering to create an engaging experience for venue audiences.

6

Venue Display Assets

We prepared assets optimized for live display on huge screens in venues. The animations were formatted and optimized to ensure maximum visual impact when displayed at large scale, creating an immersive experience for venue audiences.

7

Large-Scale Print Assets

We prepared high-resolution assets optimized for large-scale printing on glass surfaces. The prints were designed to enhance the venue atmosphere, featuring characters displayed prominently on glass surfaces throughout the venue space.

Large-Scale Print Assets 1Large-Scale Print Assets 2Large-Scale Print Assets 3Large-Scale Print Assets 4Large-Scale Print Assets 5
8

Social Media Content

We prepared social media content to extend the campaign reach beyond the venue. The social media assets featured the characters in various poses and compositions, optimized for different social media platforms and formats.

Social Media Content 1Social Media Content 2Social Media Content 3Social Media Content 4

Process Gallery

Explore the complete brand animation production pipeline for Calix Connexions, from initial sketches to final venue displays and prints. Each stage showcases our production process and attention to detail.

Click on any video or image to view in full screen

Hand-drawn character concept sketch showing initial design direction with character proportions and style

Character Concept - Initial sketch establishing the character design direction

3D character model in early blocking stage showing basic geometric forms and proportions

Blocking Progress - Initial animation blocking development

Refined 3D character blocking stage with improved form definition and silhouette

Blocking Progress 2 - Further animation blocking refinement

3D character head model showing facial features and head structure development

3D Head Progress - Character head modeling development

Full 3D character model showing body proportions, clothing, and overall character design

3D Character Progress - Full character modeling development

Complete polished 3D character model with final textures, details, and ready for animation

Finished Character - Complete 3D character model ready for animation

Blocking Animation - Initial animation timing and motion planning

Final 3D Animation - Polished production-ready animation

Live Venue Display - Animation displayed on huge screen during venue event

Close-up view of large-scale character print on glass surface showing fine details and print quality

Glass Print Closeup - Large-scale print on glass surface detail

Close-up detail of female character printed on glass surface showing character features and print clarity

Female Character Print - Closeup of female character print on glass

Female character print displayed on glass wall in venue setting showing real-world installation

Venue Print Display - Female character print displayed in venue

Multiple character prints displayed on glass surfaces throughout venue showing complete installation

Venue Characters Print - Multiple characters displayed as prints in venue

Character print installation on venue glass wall showing character design in real-world context

Character Venue Print - Character print on glass in venue setting

Character in various poses prepared for venue display showing different action positions

Venue Poses - Character poses prepared for venue display

Social media content featuring character in dynamic composition optimized for social platforms

Social Media Content - Content prepared for social media campaigns

Additional social media asset showing character in different pose and composition

Social Media Content 2 - Additional social media assets

Extended social media content featuring character in engaging pose with brand elements

Social Media Content 3 - Extended social media content

Complete social media content package showing character in final optimized composition

Social Media Content 4 - Complete social media content package

The Results

Calix Connexions received a complete 3D character with production-ready animations that successfully engaged audiences on huge screens during venue events. The animations were optimized for live display, creating an immersive experience. Large-scale prints on glass surfaces enhanced the venue atmosphere, and social media content extended the campaign reach. The complete production pipeline from sketch to final animation ensured brand consistency across all touchpoints, delivering maximum impact for Calix Connexions' venue events.

Brand Animation Production Services

Our brand animation production services handle the complete pipeline from concept to delivery. We deliver production-ready animations optimized for venue displays, large-scale prints, and social media use, ensuring maximum impact across all touchpoints.

The Calix Connexions project demonstrates our brand animation production approach: transforming simple sketches into production-ready 3D animations optimized for huge venue screens, plus preparing high-resolution assets for large-scale printing. We delivered complete solutions ready for immediate use in venue events.

Whether you need animations for venue displays, large-scale prints, or social media campaigns, we deliver production-ready assets optimized for each use case with full source file ownership for maximum flexibility.

Venue Animation Production

Venue animation production requires specialized optimization for huge screen displays. Our animations are formatted and optimized to ensure maximum visual impact when displayed at large scale, creating immersive experiences for venue audiences.

For Calix Connexions, we created animations optimized specifically for huge venue screens, ensuring the characters and motion would engage audiences effectively at scale. The animations were tested and formatted for venue display systems, ready for immediate deployment.

Our venue animation production services deliver animations that create maximum impact on huge screens, enhancing venue atmosphere and engaging audiences effectively.

Large-Scale Print Production

Large-scale print production requires high-resolution assets optimized for printing on various surfaces including glass. Our print assets are prepared at resolutions suitable for large-scale printing while maintaining visual quality and brand consistency.

For Calix Connexions, we prepared high-resolution assets optimized for large-scale printing on glass surfaces throughout the venue. The prints enhanced the venue atmosphere and created visual consistency with the digital animations displayed on screens.

Our large-scale print production services deliver high-resolution assets ready for immediate printing, ensuring visual quality and brand consistency across all venue touchpoints.

Frequently Asked Questions

Ready for Brand Animation Production?

Let's discuss how our brand animation production services can deliver production-ready animations for your venue events, marketing campaigns, or brand initiatives.